Saturday, August 20, 2011

District Marketing Committee Meeting Outcomes - Saturday 20th August 2011

I attended another of the District Marketing Committee breakfast meetings on at the Buckingham International Hotel at 7am on Saturday morning. I quite enjoy these meetings because it's an opportunity to breakfast and chat with representatives from other clubs in our district and come up with ideas to promote and market Rotary.

Cinema Advertising at Southland
Planning to target Tuesday, Thursday and Fridays for 12 weeks for all sessions on these days. The cinema advert will be the one here: http://www.rotarydownunder.com.au/RDU/home-page-videos/join-rotary.asp Standy by for that one next time you go to the movies!

Calcutta Night Monday 31 October 2011
Organisation for this night is already in progress. 5 tables have already been sold; menu organised and venue booked. Yours truly is in the progress of setting up a registration website to capture credit card payments which will be online and active soon. Ticket price for this event will be $65 (TBA) and venue at the Rossdale Golf Club.

The aim is to raise money for the Salvation Army Community 12 seater bus and this is a District Fundraising event. Information about this event will be out soon via District media to get as many people (non Rotarians) to the event. Not only will this be an event to raise money for a worthy community group but it will promote Rotary and inspire people to join as volunteers hopefully.

Rotary Billboards
Billboards are being erected in our region slowly. They are located at Epsom Road Highett, corner of Heatherton and Clayton Roads, Warren Road Parkdale, Station Street & Nepean Highway. One will be erected at Southland Shopping Centre.

I mentioned to the group that we have permission by the Kingston Centre to erect 2 on Warrigal Road on both sides and Dingley Village have kindly given us ours to make up the numbers (Kevin only had one left - now with the Dingley one as well, we can put them both up).

Ideas about the Rotary Jingle
During PETS, I offered up an idea to create the Rotary jingle into an iTune application where it can be downloaded from iTunes as a ringtone. A component of the cost of download could go towards a particular charity (eg polio etc). This idea is now going to be further explored on how to make the Rotary song into a ringtone for iTunes.



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